Clients Category

The Rise of the Microinfluencer

The new world of influencer marketing has many business owners stumped. Even well-thought-out and interesting campaigns partnered with major, high-profile influencers can flop, leaving an entire marketing team scratching their heads wondering where they went wrong. Due to Instagram’s ever-changing algorithm, influencers with more than 30k followers have a lower engagement rate than that of […]

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6 Simple Steps for Planning a Successful Event

More goes into throwing a successful event than the average attendee could ever imagine (unless, of course, they also have been tasked with throwing an event in the past). What they see is the finished result, and the hours and hours of energy and work that go into it are typically nowhere on their radar […]

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